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MLA Style: Writing & Citation

Advertisements in Print from a Magazine, Journal, or Newspaper

Works Cited List:

Name of Company That Owns the Product advertisement. Name of Magazine, Journal or Newspaper Where Advertisement Was Accessed, Date, Page number of advertisement.   

 Example: Louis Vuitton advertisement. Vogue, Dec. 2015, p. 5. 

In-Text Citation:

 (Name of Company That Owns the Product).

Example: (Louis Vuitton).

 

Commercial

Works Cited List:

"Title of Commercial." Website Name, uploaded by Name of Uploader if different from website name, Day Month Year posted, URL. Accessed Day Month Year viewed (optional, add if there is no upload/publication date).

Examples: "Honda 'Paper’." YouTube, uploaded by Honda, 20 Sept. 2015, youtu.be/fLCEd8xk1BE.

"Reverse Selfie - Dove." Ogilvy, www.ogilvy.com/work/reverse-selfie. Accessed 15 July 2021.

In-Text Citation:

("Title of Commercial").

Examples:  ("Honda 'Paper'").

("Reverse Selfie - Dove").

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